It Pays To Advertise!

The old adage, "IT PAYS TO ADVERTISE", started in the early 1900's by an anonymous author!  Whoever that was hit the nail on the head!  YES, if you advertise, you will get customers.  If you don't advertise, you won't grow your business. 

Many of my accounts know we did the FESTA event last year, some participated and reaped the rewards of a special event supported by VIETRI Nationwide!  During turn around times in the business environment, it is essential to take the lead and get the word out about your store, your products and most importantly, your services.  Tell consumers what you can do for them.  The days of unbridled spending are over and there are only so many limited custom dollars to go around.  Don't you want to make sure that you get a piece of the action?  You know you have the best products, the best staff and the best service in town.  So why doesn't everyone else know that?????  Coke advertises every day and they are already number ONE!

So here is a poem for you by advertising legend David Ogilvy:

The codfish lays ten thousand eggs,

The homely hen lays one.

The codfish never cackles

To tell you what she's done -

And so we scorn the codfish

While the humble hen we prize.

It only goes to show you

That it pays to advertise!

I couldn't say it any better myself!!!! :)